Engage a Shifting Electorate…
Develop a winning campaign strategy with our latest post-election research.
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Browse our collection of in-depth political research that includes handbooks, white papers, tutorials, and more.
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31 results
Industry Advice: Optimizing…
Get tips from three direct mail experts to help boost your campaign results.
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How to Tackle Campaign…
Discover how direct mail can solve challenges through tailoring, timing, and targeting.
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Dive into Campaign…
Meet the unique characters driving the campaign and discover who’s who on your team.
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Campaigns that Connect
See how a coordinated omni-channel strategy can help you reach voters at every possible touch point.
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Campaign Mail Planner
Take a short questionnaire to get your custom direct mail action plan.
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Informed…
See the number of registered Informed Delivery users by state and ZIP Code™ areas.
Explore the map
Campaign Mail 101
Take a course on how to create an integrated direct mail campaign that engages voters.
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The Campaign Mail Handbook
Learn how to harness the power of campaign mail to drive tangible action.
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The Growing Impact of Direct…
Get election insights and a look at direct mail’s role in the future of campaigning.
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Direct Mail Isn’t…Like…
See how mail can help your campaign stand out.
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The Direct Mail Effect with…
Learn how to effectively use direct mail with other advertising channels.
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Demographic Profile Factsheets
Learn how to authentically reach diverse voters with mail.
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Delivering Authenticity
Foster connections and build relationships that go well beyond Election Day.
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Connecting to Voters
Deliver a personal touch during times of uncertainty.
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The Year of More
Read about key political media trends so you can reach a new generation of voters.
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Informed Visibility Feature…
Align your digital communications with direct mail delivery to connect voters to your campaign.
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The Shifting Voter Mindset
See what makes young voters tick and why direct mail is the way to reach them.
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Building Trust with Voters
Find out why voters still trust mail in a time of heightened skepticism.
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Understanding Your Voters
Explore four electorate profiles and the opportunities to reach and engage them.
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The Media Mix
Understand how direct mail influenced voters’ attitudes toward elections.
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Reaching Women Voters
Learn about how women interact with political mail and the best ways to reach them.
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The Direct Mail Winners Book
Get best practices for winning campaign strategies.
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Political Mail and Millennials
Learn about the Millennial mindset on direct mail.
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The Credibility Factor
See what one high profile race tells us about winning elections.
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Informed Delivery Interactive…
Merge physical and digital political campaigns for the win.
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Voters and Mail: 5 Insights…
Understand American behaviors and attitudes toward mail and what it means for campaigns.
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Mail’s Persuasive…
See why direct mail tops TV and digital ads.
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Political Mail Influences…
See how mail inspires younger and older Millennial voters.
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How Political Mail Influences…
Find out what motivates Gen X and Boomers.
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Every Door Direct Mail Service
Boost your campaign as you reach households across the country.
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